Women’s Equality Day: Beyond the Smile
As we approach Women’s Equality Day, it’s imperative to reflect not only on the strides made but also on the persistent struggles women face daily. There’s a pervasive challenge within both personal and professional settings, particularly in how women are perceived and treated at work. This not-so-subtle societal bias manifests in various ways, including the subtly disruptive expectation that women should constantly project happiness—often through a smile.
The Implications of Everyday Bias
In today’s workplace, biases related to communication, appearance, and behavior often undermine women’s contributions. A seemingly innocuous comment—like asking a woman to smile—can have significant repercussions. It’s not just an aesthetic preference; it can affect performance reviews, advancement opportunities, and ultimately, a woman’s paycheck. The widening gender pay gap is exacerbated by these daily interactions, which often go unnoticed or are brushed off as innocuous.
Personal Anecdote: The Cheerleading Boss
In my book, The Devil Emails at Midnight: What Good Leaders Can Learn From Bad Bosses, I recount the experience with my former boss, "The Cheerleader." He had a peculiar penchant for ensuring that I beamed with positivity, often demanding a smile—even when I was fully engaged in my tasks. His comments, while possibly well-intentioned, created an exhausting cycle of pretense.
- “Why aren’t you smiling? What happened? Don’t worry, be happy!” he would chime in, insisting on a cheerful demeanor regardless of the circumstance. The pressure to maintain a façade of happiness was draining, diverting my focus from productivity to performance art—smiling on cue.
Breaking the Focus on Smiling
1. Performance Over Facial Expressions
Research shows that 98% of women reported being told to smile at work at some point. It’s a startling reminder that this request is common and often expected. Smiling is typically associated with warmth, approachability, and friendliness—traits that society has historically tied to femininity. Yet, this expectation can detract from genuine performance evaluation.
Instead of gauging job performance through expressions, organizations must prioritize tangible metrics and goals. Ensuring that all employees understand their objectives and are assessed on their work output rather than their demeanors can lead to a more equitable workplace.
2. Validating Emotional Expression
While I personally enjoy smiling, the demand to smile on cue becomes problematic when it feels forced. Concentration and dedication often take precedence over outward expressions of happiness. Harvard Business Review notes that these expectations can negatively impact women of color, perpetuating harmful stereotypes and stifling career potential.
It’s crucial to recognize and respect the diverse ways in which individuals express their emotions. A smile may not always equate to happiness; cultural backgrounds, personal experiences, and individual comfort levels can significantly influence how someone presents themselves at work. Understanding that diverse expressions can coexist in a productive environment is essential.
3. Challenging Job Requirements
We must question the narrative that requires women to smile more than their male counterparts. If we wouldn’t ask a male colleague to project a similar demeanor, what justifies the expectation for women? Diving deeper into this can reveal biases we may not have initially seen.
When we discern whether specific feedback, like “smile more,” is necessary for job performance, crucial questions arise. Does an employee’s lack of smiling impact their work quality? How does it affect their team dynamics? The answers can drive a more inclusive workplace culture where talent shines based on skills and results, rather than appearance.
Final Thoughts: A Call for Change
Instead of succumbing to outdated norms, organizations should embrace a culture that values authenticity and performance above unnecessary expectations. As we honor Women’s Equality Day, let’s move beyond trivial requests and work towards a future where women—and all employees—are evaluated based on their contributions and capabilities, leading to a genuinely equitable workplace for everyone.

